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New Zealand Tourism Flows Model Under Way

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The project is innovative on a number of fronts, including using all of the key tourism sector data and presenting it visually through maps on a Geographic Information System (GIS) platform. It draws on a range of information that includes Department of Conservation visitor data and Transit New Zealand road counts.

Initially, the Model will be used by local and central government planners when considering sector infrastructure investments. There will be a wide range of uses for the Model including by private sector businesses to assess their investment decisions in the tourism industry.

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